Study: The effect of background music on the taste of wine
Music motivates impulse buyers, not thoughtful shoppers
Study: The effect of tempo of background music on duration of stay and spending in a bar
How stores use music to influence consumers
8 Amazing Effects That Background Music Has On Sales
What effect does background music have on consumer behaviour?
Background music ‘affects taste of wine’
Background music at 70 decibels is optimal for shopping
Does background noise make consumers buy more innovative products?